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Talk Radio and Internet Holland Cooke Media Holland Cooke Media Monthly Newsletter
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Page Deux Meaty Newsletter Updates for Management, Sales, Promotion McVayMedia.com Domain Names
Podcasting 411 Recommended reading, flix Cool Deals/Free Stuff HC bio, airchecks: [WPRO 1977] [WBIG 2001]
What happened? What happens next?
And what does it mean to YOU? That's what I try to frame each year at this time, in my E-X-P-A-N-D-E-D Year-in-Review/Year-Ahead Forecast newsletter.
“If you’re not overwhelmed
you’re not paying attention.”

Forrester Research VP James McQuivey, in the NAB Radio Show session “How Radio Fits In A Contested Digital Landscape.”

“Overwhelmed?” You want "OVERWHELMED?!?!?"
Your consultant recently did 3 conventions in 1 week!
(4 including R&R’s, which shared Charlotte with NAB.)
In Charlotte, I did a session on podcasting at a radio convention, NAB’s Radio Show.
Then, I flew to California, to do a session on radio at a podcasting convention, the Podcast & New Media Expo.
Then, off to Las Vegas for an infomercial convention, the Electronic Retailers’ Association conference. DON’T LAUGH.
And in Vegas, I realized that these three conferences unfolded in JUST-the-right-order. What all of this means to YOU?
CLARITY ABOUT WHAT RADIO NEEDS TO DO IN 2008.
Read my convention notes in my November newsletter.

“I get more useful material from your newsletter than from all my other sources COMBINED!”
Westood One's Jim Bohannon

But don't take Jim's word for it!
(Not that you can't take Jim's word for ANYTHING!)
FREE: Click-to-download the September issue.

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2. My special report: Why Women Don’t Listen to Talk Radio More, based on original research;
3. My booklet Needless To Say: 37 Things You’re Better-Off NOT-hearing on your Stations;
4. My special report: Yes You CAN Reduce Commercial Tune-Out, Without Reducing Commercial Inventory;
5. AND this special report, based on original research, itself a $49 value:

849 listeners 25-54 tell you how they choose a station for traffic and weather.
And I offer specific programming and marketing recommendations.

“Holland writes a terrific newsletter.”
KGO/KSFO’s Jack Swanson, the high priest of Talk PDs, humbling your consultant with unsolicited applause from the dais at R&R's Talk Radio Seminar

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