ERIK OUWERSLOOT
6002 Las Virgenes Road 790,
Calabasas, CA 91302 USA
Home: 818-880-1467
ouwersloot@aol.com
Erik Ouwersloot

Executive with international experience in sales/marketing management, operations, strategic planning, business/product development and technical application/support who:

Generated $4.2 million in revenue in 18 months by developing dealer network in China.
Turned around Australian 7-dealer network from loss to profitability and increased sales to $2.7 million in one year.
Managed startup New Zealand branch yielding 18–20% profit margin versus 10–12% industry average.

Savvy global manager who builds productive relationships and interacts effectively across diverse cultures.

  • Developed, trained and motivated dealers in Europe, Africa, Asia, Australasia and South America
  • Negotiated direct sales in United States, Venezuela, Europe, Saudi Arabia, Thailand and New Zealand up to $3.4 million
  • Grew sales to $2.5+ million in one year following startup of international division
Proven “hands-on” problem solver and troubleshooter with strong technical and organizational skills.

  • Took seven plants located nationwide from sale to turnkey startup
  • Increased productivity 28% while providing high level of customer service and technical product support
  • Achieved $2.6 million Saudi Arabian sale against worldwide competition through innovative equipment modification
Top performer with track record of award-winning sales achievements and consistently meeting or surpassing objectives.

  • Increased market share from 45% to 75% in one year
  • Initiated $1.65 million sale in flat economy and against major competition
  • Started up U.S. niche market and grew from zero to $1.5 million in two years
Highly effective communicator with multi cultural customers, management, support/technical personnel and governments.

Open to international travel. Fluent in English and Dutch; conversant in German. Married. Excellent health.

EDUCATIONAL BACKGROUND

BBA, Marketing and Management, IVA, Driebergen, The Netherlands.
AS, Engineering Technology, CC, Amstelveen, The Netherlands.
Caterpillar, Sales, Marketing, Management and Technical Application seminars
PROFESSIONAL EXPERIENCE

ERIK ENTERPRISES, Principal, Calabasas, CA, 1999-Present
  • Initiated a supply contract between two major heavy equipment manufacturers
  • Created business development plan for a horizontal directional drilling equipment manufacturer

TRENCOR, INC., Grapevine, TX; AMERICAN AUGERS, INC., West Salem, OH, International Sales Manager, 1997-1999
  • Initiated merger of these two companies with $30 million revenue each; both currently subsidiaries of ASTEC Group
  • Expanded distributor network 325% in Europe, Middle East and Africa; sourced, assigned and trained dealers
  • Negotiated regulatory compliance for European distribution; established 1000+ potential customer database
BOR-MOR, INC., International Sales Manager, Hugo, MN, 1995–1997
($3 million directional drilling equipment manufacturer acquired by CASE Corp.)
  • Founded international division; created European and South American dealer network via extensive personal contacts
VERMEER MANUFACTURING CORP., International Sales Manager, Pella, IA, 1992–1994
  • Sold $4+ million annually at higher than average profit levels
  • Increased Pacific Rim sales 59% (from $2.1 million to $3.3 million) in first year

OHIO MACHINERY CO., Caterpillar Full Line Sales Rep/Sales Engineer, Cleveland, OH, 1988–1992
  • Increased sales $940K annually by setting up innovative barter transactions between manufacturer and suppliers
  • Nine out of ten bids prepared/presented to Department of Transportation were accepted against heavy competition
GG&H LTD., Caterpillar Sales Rep/Branch Manager, Palmerston N., New Zealand 1984-1988
  • Revitalized customer relations and maintained market share despite economic downturn
  • Increased customer base 230% and won top sales territory
GEVEKE B.V.,Caterpillar Product Support Sales Rep., Amsterdam, The Netherlands, 1977–1984
  • Generated $1.35 million high-profit revenues personally by developing/implementing equipment exchange program
  • Increased revenues 35% by establishing area management program adopted by Caterpillar then implemented globally

Profile Reference Letters