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Pictured
to the left is the original teaser poster for Superman: The
Movie that graced the walls of movie theaters, subway
stations, and bus stops in 1978. The simple yet powerful
imagery of a silver S insignia superimposed on a primary-colored
streak descending through the clouds was unmistakable. In an
era when movie-making technology was advanced enough to let
starships fly and lightsabers glow, the simple tagline
"You'll believe a man can fly" let the public know that
this was no kids' movie. Using
state of the art wire work and bluescreen technology, all involved
helped make Superman as realistic and human as possible.
However,
it seems that the majority of society has forgotten about the Man
of Steel, abandoning him for the darker, more vigilant heroes of
today. Superman represents what has now become "the old
code," for the definitions of Truth and Justice have been
twisted in today's world, and not too many people think the
"American Way" is still something worth fighting for. It is this lack of moral
leadership that has led to the
lack of interest in Superman.
I
invite you to rediscover the magic of our childhood and the age of
innocence, when everything was right with the world and good and
evil were as clear as black and white. I invite you to
remember that a man can fly.
In
Spring of 2000, you will remember.

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